Joico - K-PAK Color Therapy Color Protecting Shampoo 1000 ml

• Gently cleanses color-treated hair.
• Nourishing formula enriched with oils.
• Offers the best care even for fragile, color-treated hair that fades quickly.
• Maintains over 82% of color after 18 washes.
• Increases elasticity and shine.

Lather, rinse, and repeat if desired.
Follow with K-PAK Color Therapy Conditioner.
Use daily for a truly pleasurable cleansing experience.

African Mongongo Oil: Rich in Vitamin E, a known natural color-fade protector.
Keratin: A protective protein found naturally in hair; it actively targets damaged areas and replaces lost proteins to help repair the hair. Results in stronger, healthier-looking hair.
Argan Oil: A powerful source of Vitamin E, antioxidants, and essential fatty acids that help to deeply hydrate and nourish the hair.
SmartRelease Technology: Our one-of-a-kind liposome delivery system packs a punch by continuously releasing rosehip oil, arginine, and keratin to help repair, strengthen, and protect hair from the cumulative effects of daily styling.