Joico - Defy Damage Protective Shield Serum 100 ml

• Helps prevent damage and protects against color fade for beautiful, vibrant, healthy hair.
• Strengthens hair from the inside out.
• Hair is 4x more resistant to breakage when heat styling.
• Leaves hair soft, shiny, and healthy-looking.

Apply a small amount to damp hair before blow-drying.
Style as usual.
Use daily to protect hair against daily damage.

SmartRelease Technology: Our one-of-a-kind liposome delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—Rosehip Oil, Arginine, and Keratin—to help repair, strengthen, and protect hair from the cumulative effects of daily styling.
Protective Lipid: The first line of defense to help prevent thermal, chemical, styling, and UV damage. Results are visible from the very first application.
Moringa Seed Oil: A rich source of antioxidants, Vitamins A and E, and Silica—all fundamental to creating healthy, strong, damage-resistant hair—it helps boost shine and softness.
Arginine: This clever bonding molecule with both positive and negative polarity, helps to strengthen hair bonds and encourages bond renewal.